Life's a Pitch

Life's a Pitch
We were split into groups and asked to come up with an idea/proposal for a business.
My group is made up of me, Joe, Jessie and Janin.

what is the concept/idea for your group's proposal?
'installation of illustration' - a tunnel set up in the middle of towns that exhibits illustration work from up and coming illustrators who are not yet known, with a shop selling prints of the art work at the end of the tunnel. We will use a competition in order to get the work from illustrators.

what service to you propose to provide?

who will benefit/make use of your service?
- we want this to be accessible to all, encouraging creativity
- those interested in illustration
- it offers exposure for creatives

what are the aims of your proposal?
- to spark interest in art and illustration in people who may have not considered it before
- find talented illustrators who have not yet been recognised and promote their work

what are the expected outcomes of your proposal?

how will you measure your success?
- anticipation for the pop up, so if it manages to get a name for itself and people want to see more of it
- if people actually take interest and enter the competition
- if everything goes to plan; people go through the tunnel, enter the competition, buy products from the shop and hopefully make some profit

what problems can you foresee?
- it could be a lot more expensive to set up than we first thought - have to consider travel, permits, how we will actually go about setting up the tunnel (and out of what material)
- no one entering the competition/ work that is entered isn't to a good standard
- safety, if leaving the tunnel over night, how will we make sure it doesn't get broken into
- not being allowed to set up in the middle of town by the council